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Comments on: FruityBowl http://designnotes.info/?p=1713 Testing & Sprinting Mon, 20 Feb 2017 09:49:00 +0000 hourly 1 https://wordpress.org/?v=4.7.7 By: Joel http://designnotes.info/?p=1713&cpage=1#comment-99646 Mon, 23 Mar 2009 17:22:43 +0000 http://designnotes.info/?p=1713#comment-99646 Thanks Michael and Neil…

We hope it works out as well. For too long manufacturing has been over costly, risky, and time consuming. We are hoping that Joy de Vivre will allow more designers to get thier stuff made without us or them risking a lot of money on whether it will be successful or not.

Joel Yatscoff

By: Neil Martin http://designnotes.info/?p=1713&cpage=1#comment-99645 Mon, 23 Mar 2009 07:22:04 +0000 http://designnotes.info/?p=1713#comment-99645 I'd say that kind of business model is actually a great idea. What better way to secure your funding than your customers to virtually (as opposed to physically) buy it? Not only does it guarantee the production costs, but gives the user confidence in buying something, albeit it 'pre ordering' it.

I suppose it's a case of who your customer is. If your customer is the “I want this now” type, then you'll probably lose out. But if your customer is more of a “I want this because it's unique”, then I suspect that the audience is larger. Wanting it now and wanting it because it's special are two different audiences because where the former will move onto something else if they can't buy it now, the latter will see the value in it being unique and because of this perceived value, will be willing to wait longer and this would justify the 16 week funding period.

Great idea and I hope it succeeds.