My M.O.

see think live

It’s been a while since I actually thought about why I design, after all it’s what I do all day long and for most of the evening too. But I thought it would be interesting to look back at a statement that wrote before I moved to New York about my world of design.

See to Think
Think to Design
Design to Live

It’s a fairly straight forward concept that ideas appear via the world of observation and questioning. If you keep your eyes and mind open and you allow yourself to make connections that you hadn’t considered before, good things happen. But an idea is just that if you don’t know what to do with it. A couple ways of looking at execution is through pre-production, production, post-production, or ok, you have an idea turn the invisible into visible. That’s part of what design is. On a larger plane it’s not about panton colours, web standards or technical babble – but about the recognition that you use the best methods to make something out of nothing. And that is where live comes into play. This process is something that you live with, it’s not a 9 to 5 kind of thing. It’s a philosophy about always keeping your eyes open and creating the right conditions to do what you love.

Do you have some words/ideas to live by?

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  • Marcus Batey

    “The objective of sustainability is at the heart of organic farming.

    The key to organic farming lies in the soil's natural 3 year preparation cycle.
    During this process, the soil has time to purify, therefore helping to build a
    wholesome foundation for the next stage of development.

    The term 'sustainable' is used in its widest sense to encompass not just the
    conservation of non-renewable resources, but also issues of environmental,
    economic and social sustainability. These issues not only affect the world of
    agriculture, but are fundamental to our role in the future of design.

    We believe that through preparation, comes growth.”

    I wrote this a few years back as a kind of 'manifesto' for our graduation – the three year cycle mirroring our education.

    You could call it the idealism of youth or something 🙂

    But it's something I like to remind myself of now and again, both for the issues it raises and to help shake of a bit of cynicism!

  • Christina

    “Put this behind you and it will dissolve.” – Leonard Cohen

    “There is nothing either good or bad but thinking makes it so.” – Shakespeare

    “Breathe in calm, breathe out a smile.” and
    “Only the present moment is real.” both courtesy of Thich Nhat Hanh

  • Johanna

    This is awesome.

    In my apartment in Richmond, I had “Today is a good day to die” written on the wall next to my bed. It was the first thing I saw when I woke up. My mother told me that Native Americans say (used to say?) this every morning. Kind of a “life each day as if it's your last” type of thing.

    In terms of what we “do,” I don't repeat this to myself but “everything relates” is something I believe in. I don't do the work /life balance thing, I try to make it all one seamless experience, waving in and out of work, life, culture, learning, etc. Ugh, is this too esoteric?

  • Johanna

    Oh also: someone from our London office loves to go by “It is better to do nothing than to not do anything.” Purpose and intention behind actions, even if it is choosing to not act.

  • Sameer Vasta

    I've got a few mantras that I am inspired by, but at the core, I live by four “S words, one of which you've captured above:

    See, Share, Support, and Smile.

    I guess the letter S works well for me, Sameer the Storyteller.

  • Haley B

    Live Free.

  • Haley B

    life free.