After my less than great experience trying to create and decode some QR codes from a past post on my iPhone I had all but given up on grabbing info via a lens and converting that into meaningful information. Sure there was Shazam that could identify music but I’ve never felt the need to use it much. I figured if there was a song on tv I probably didn’t want to know who sang it anyways and most of my music is streamed online so I tend to know who it is. But it’s still cool app. And then I was tipped off to an even cooler app from Callie Neylan when she visited NYC over the weekend. She mentioned SnapTell which allows an iPhone user to take a picture of book, dvd or video game cover and convert that info into something you can save and if you want – purchase online. The fact that there’s an app that can do just that is pretty convenient, but the online info about prices and searches it can do afterwards is pretty dangerous. It’s insanely easy to buy stuff.
I don’t know if there’s already a term out there for those type of ambient search grabs – but if there is please let me know. While I was shooting books I wondered that if an app can grab that type of info, what’s the need for barcodes? Now if only there was a wine app to grab detailed label info we’d be set.