OK Go’s new video made the interweb rounds pretty quickly. By any measure it was pretty cool to watch. But I also couldn’t really enjoy it because of something I read from them in an OP–Ed New York Times piece. How is it that one week the band is talking about the business of music and not being allowed to show their video, and the following month they’re splashing the video everywhere. I wish I had never read what they said in the NYT. It was a case of knowing too much info from a couple different angles. It’s nothing new to disagree with the politics of an artist while enjoying their work. But I also think it’s also crying wolf. Next time something happens to them that they don’t like in the business they’re in, are they likely to been seen in the same light.
I wonder what the balance is between a person/artist/business person transmitting their thoughts with all the tech and ease of use to spread ideas, and considering if they’re going to offend someone or not. Or what happens if they change their mind in time. How does one broadcast when the rules aren’t set up for an undo button?
UPDATE
Not even five minutes after my post Faris passed along this link YouTube Darlings OK Go Say Bye-Bye to EMI in the comments…
