Oliver at Noun reminds me about what makes design great. “I tried to design a watch which is as simple and as strong as possible. I wanted to eliminate all markings, even numbers, from the face. This inspired me to give the crystal itself twelve sides [“A-ha!” – oo]. With the twelve angles of the case serving as the hour markers, I only had to add the hour and minute hands, both having the same width equal to the diameter of the central post.
The result is a sharp face distinguished by the angular shape and wide hands. I feel that this strong, clear, and simple design is suitable for the brand of Isseye Miyake. – Naoto Fukasawa”